The Electric Company

Expand/Collapse The Electric Company


Over thirty years ago, an educational television show dared to speak to youth in the voice of their generation. The Electric Company turned on the power of possibility for kids by showing them that learning to read can be fun. In 2009, the power surged back with the all-new The Electric Company.

The show aims to entertain children between 6 and 9 while simultaneously teaching the following four crucial areas of literacy that are challenging for struggling readers:

Decoding: Children will increase their ability to manipulate sounds in spoken words and map the words to print.

Vocabulary: Children will expand the amount of words that they use and understand.

Comprehension of Connected Text: Children will learn strategies that good readers use to understand connected text (phrases and sentences).

Motivation: Children will be motivated to read connected text and express themselves using text.


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