Watson: Culture


  • Culture: Activities

    Activities related to the media clips in Culture.

    Grades: 7-12
  • Culture: Discussion Questions

    Discussion questions related to the media clips in Culture.

    Grades: 7-12
  • Culture | Segment 1

    Thomas Watson was one of the top executives in United States history and the first 'celebrity CEO.'

    Grades: 7-12
  • Culture | Segment 2

    International Business Machine Corporation, IBM, had significant cultural influences on the community of Endicott, NY.

    Grades: 7-12
  • Culture | Segment 3

    The IBM songbook was printed and distributed throughout the country. Tunes, especially 'Ever Onward' were incorporated at meetings and business functions. Footage of 'THINK' and its origin and incorporation into the office.

    Grades: 4-12
  • Culture | Segment 4

    At the end of WWII, IBM had almost doubled in size. Veterans returned to the workforce introducing a new mood & modernity within the company.

    Grades: 7-12
  • Culture | Segment 5

    With over 8,000 workers based in Endicott, NY, IBM drove the economy and culture of upstate New York. The IBM Country Club offered a variety of clubs, activities, and special events for the community.

    Grades: 7-12
  • Culture | Segment 6

    The major IBM empire in upstate NY is now diminished due to restructuring in the 1990's. However, the legacy of of IBM lives on in this region, through the presence of STEM, education, and strong work ethic.

    Grades: 7-12

Funder: Dr. G. Clifford & Florence B. Decker Foundation
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