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        Stephen Mather | Ken Burns: The National Parks

        Mather, a millionaire businessman, combined a flair for promotion with a deep belief in the value of national parks for building better citizens to mold a well-publicized national park system. He called the parks "vast schoolrooms of Americanism" and joined forces with the budding automobile craze to make them accessible to more and more people. Source: Marian Albright Schenck.

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